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IT Cosmetics Superhero Mascara – Super Elastic Stretch Black Mascara for Volume & Length - Volumizing Mascara with Collagen, Biotin & Peptides – Suitable Makeup Mascara for Sensitive Eyes

4.4 4.4 out of 5 stars 11,404 ratings
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It Cosmetics
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$28.00 $93.33 per Fl Oz
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0.30 Fl Oz (Pack of 1)
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Purchase options and add-ons

Color Black
Product Benefits Elastic Stretch Technology wraps volume, lengthening and conditioning benefits around each and every lash. See more
Brand IT Cosmetics
Item Form Liquid
Specialty Volumizing, Lengthening

Description

Superhero Mascara gives your lashes super volume & super length in just one coat! Collagen, biotin, proteins & peptides combine to coat every lash from base to tips—lifting & separating them to create a fuller-looking lash line.

Benefits

Elastic Stretch Technology wraps volume, lengthening and conditioning benefits around each and every lash.

Suggested use

Starting at base of eyelashes, wiggle & sweep up & through to the tips. Apply additional coats for more dramatic, volumizing & lengthening results.

Complete the look
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This item: IT Cosmetics Superhero Mascara – Super Elastic Stretch Black Mascara for Volume & Length - Volumizing Mascara with Collagen, Biotin & Peptides – Suitable Makeup Mascara for Sensitive Eyes
$28.00 ($93.33/Fl Oz)
Get it as soon as Friday, Jan 10
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Sold by IT Cosmetics and ships from Amazon Fulfillment.
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$47.00 ($43.52/Fl Oz)
Get it as soon as Friday, Jan 10
In Stock
Sold by IT Cosmetics and ships from Amazon Fulfillment.
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$47.00 ($43.52/Fl Oz)
Get it as soon as Friday, Jan 10
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Sold by IT Cosmetics and ships from Amazon Fulfillment.
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Product Description

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No-Tug Eyeshadow Stick

Glides on lids without tugging. Provides all-day wear with tri-peptide complex & caffeine for younger-looking eyes.

gifts for boyfriend, 50th birthday gifts for her, wedding card, mothers day gift, mini makeup

No-Tug Gel Eyeliner

Waterproof & sharpenable gel eyeliner pencil provides smooth glide, super pigment power, and super all-day wear.

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Superhero Mascara

Elastic Stretch Technology wraps volume, lengthening and conditioning benefits around each and every lash.

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Makeup Cleansing Balm

Melts away makeup, SPF, dirt, oil & traces of pollution, which can cause signs of aging—without drying skin.

Product details

  • Is Discontinued By Manufacturer ‏ : ‎ No
  • Product Dimensions ‏ : ‎ 19.69 x 19.69 x 11.02 inches; 0.8 ounces
  • Item model number ‏ : ‎ SG_B01AKTZFZU_US
  • UPC ‏ : ‎ 817919014642
  • Manufacturer ‏ : ‎ IT Cosmetics
  • ASIN ‏ : ‎ B01AKTZFZU
  • Customer Reviews:
    4.4 4.4 out of 5 stars 11,404 ratings

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Customer reviews

4.4 out of 5 stars
11,404 global ratings

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Finally! It’s a YES for me!
5 out of 5 stars
Finally! It’s a YES for me!
I have waited 34 years to find a mascara I love. I have tried so many brands. Never loved any of them.I don’t know how I came across this on Amazon but I did and I was hesitant because the price but since Amazon has a great return policy decided to give it a shot! Happy I did, I now recommend to everyone I know. Worth the money but wouldn’t be mad if they made it cheaper 😉Only down sideIf you cry or get wet this stuff will run and it burns if it gets in your eyes. So if your planning to watch a sappy movie go with waterproof or something lol
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Top reviews from the United States

  • Reviewed in the United States on December 29, 2024
    Size: 0.30 Fl Oz (Pack of 1)Verified Purchase
    I've been using Maybelline sky high and many MANY others to find the right mascara. Look no further! This stuff coats and lengthen and definitely thickens without clumps. 2 swipes on each lash and it looks like I have fake lashes on! I tried it with the black friday deal for half price but with how good this one is I'll happily pay the full price.
    4 people found this helpful
    Report
  • Reviewed in the United States on January 3, 2025
    Size: 0.30 Fl Oz (Pack of 1)Verified Purchase
    IT did it !
    Lengthens my lashes and looks so pretty with just one cote is enough and if you use 2 you are going to look like if you have lashes on but this mascara looks very natural.
    Love this mascara
    One person found this helpful
    Report
  • Reviewed in the United States on December 13, 2024
    Size: 0.30 Fl Oz (Pack of 1)Verified Purchase
    At 52, I've tried a bazillion mascaras and found a couple that I didn't hate! I've been pretty hooked on Maybeline Sky high the last couple of years, but I came across this on Prime days for cheap, so I figured why not. I have to admit, I'm REALLY impressed!! It coats the lashes without clumps or flaking. It really makes them look fuller and fans them out. Looks like I'll be spending the money on this from now on. It's totally worth it!
    2 people found this helpful
    Report
  • Reviewed in the United States on October 20, 2024
    Size: 0.30 Fl Oz (Pack of 1)Verified Purchase
    I’m a first time buyer of this brand. I love the way it coats the lashes—not too heavy! I do find that I’m putting on 2-3coats to hit the ends well. That might just be my technique because I’m not used to the larger brush. I had gone to a small tip brush and this will take some getting used to. That’s my only reason for knocking it down a star. All in all- it’s a natural looking application, no flaking, doesn’t smudge. I just wish the wand tip went to a finer tip for me, personally.
    Customer image
    4.0 out of 5 stars Brush is a bit big
    Reviewed in the United States on October 20, 2024
    I’m a first time buyer of this brand. I love the way it coats the lashes—not too heavy! I do find that I’m putting on 2-3coats to hit the ends well. That might just be my technique because I’m not used to the larger brush. I had gone to a small tip brush and this will take some getting used to. That’s my only reason for knocking it down a star. All in all- it’s a natural looking application, no flaking, doesn’t smudge. I just wish the wand tip went to a finer tip for me, personally.
    Images in this review
    Customer image
    Customer image
    10 people found this helpful
    Report
  • Reviewed in the United States on December 3, 2024
    Size: 0.30 Fl Oz (Pack of 1)Verified Purchase
    I have waited 34 years to find a mascara I love. I have tried so many brands. Never loved any of them.
    I don’t know how I came across this on Amazon but I did and I was hesitant because the price but since Amazon has a great return policy decided to give it a shot! Happy I did, I now recommend to everyone I know. Worth the money but wouldn’t be mad if they made it cheaper 😉

    Only down side
    If you cry or get wet this stuff will run and it burns if it gets in your eyes. So if your planning to watch a sappy movie go with waterproof or something lol
    Customer image
    5.0 out of 5 stars Finally! It’s a YES for me!
    Reviewed in the United States on December 3, 2024
    I have waited 34 years to find a mascara I love. I have tried so many brands. Never loved any of them.
    I don’t know how I came across this on Amazon but I did and I was hesitant because the price but since Amazon has a great return policy decided to give it a shot! Happy I did, I now recommend to everyone I know. Worth the money but wouldn’t be mad if they made it cheaper 😉

    Only down side
    If you cry or get wet this stuff will run and it burns if it gets in your eyes. So if your planning to watch a sappy movie go with waterproof or something lol
    Images in this review
    Customer image
    Customer image
    12 people found this helpful
    Report
  • Reviewed in the United States on December 20, 2024
    Size: 0.30 Fl Oz (Pack of 1)Verified Purchase
    I love this mascara it does not smudge and make your lashes so long and thick. This is only one coat. When I put two on my lashes are so thick and long people often comment on them. I have tried every mascara from drugstore to high-end, and this is the best one I have found so far.
    Customer image
    kim
    5.0 out of 5 stars One coat is nice, two is wow!!!
    Reviewed in the United States on December 20, 2024
    I love this mascara it does not smudge and make your lashes so long and thick. This is only one coat. When I put two on my lashes are so thick and long people often comment on them. I have tried every mascara from drugstore to high-end, and this is the best one I have found so far.
    Images in this review
    Customer image
    Customer image
    One person found this helpful
    Report
  • Reviewed in the United States on December 15, 2024
    Size: 0.30 Fl Oz (Pack of 1)Verified Purchase
    The IT Cosmetics Superhero Mascara had potential, but unfortunately, it didn’t live up to the hype.

    Performance:
    At first, the mascara gives decent volume and length, but the formula dries out incredibly fast. Within a couple of weeks, it became thick and cakey, making it almost impossible to apply evenly.

    Quality for the Price:
    For the premium price tag, I was expecting something that would perform far better. This mascara feels more like a low-quality drugstore product rather than something from a high-end brand.

    Final Thoughts:
    While it’s not the worst mascara I’ve tried, it certainly doesn’t justify its cost. It might work if you’re in a pinch, but I wouldn’t repurchase or recommend it for the long term.
    3 people found this helpful
    Report
  • Reviewed in the United States on December 21, 2024
    Size: 0.30 Fl Oz (Pack of 1)Verified Purchase
    I absolutely LOVE this mascara. It lengthens the lashes beautifully and is the perfect black color. I do add another mascara on top for volume but this is the perfect lengthening mascara and looks so pretty on! I am probably on my 10th tube of this stuff! It is so good!
    One person found this helpful
    Report

Top reviews from other countries

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  • Shirley Green
    5.0 out of 5 stars Prompt!
    Reviewed in Canada on December 28, 2024
    Size: 0.30 Fl Oz (Pack of 1)Verified Purchase
    It was not a 5 star product, it did clump and the wand had uncomfortable feel to it.
    Not my first choice to buy again.
  • Charlotte L.
    1.0 out of 5 stars Format voyage au prix du format normal?
    Reviewed in Canada on November 9, 2024
    Size: 0.17 Fl. OzVerified Purchase
    Au prix de 32,99$ je m’attendais au format habituel. Bien qu’il soit spécifié format voyage, le prix n’est pas du tout établi en conséquence, celui-ci devant être réduit de moitié. Très déçue je vais le retourner.
  • Madia Corolla
    3.0 out of 5 stars Muy pequeño para el costo
    Reviewed in Mexico on April 9, 2023
    Size: 0.30 Fl Oz (Pack of 1)Verified Purchase
    En la tienda el doble de producto cuesta menos que el precio por el que lo compre, y era la presentación mini.
  • Marion BOUTIN
    5.0 out of 5 stars Qualitatif. Effet long
    Reviewed in France on December 15, 2024
    Size: 0.30 Fl Oz (Pack of 1)Verified Purchase
    Je l avais acheté en magasin en petit format auparavant car il a un certain coût... j ai été très satisfaite.bonne tenue, effet longueur sans paquet. Exactement ce que je recherchais et j ai les yeux sensibles et porte des lentilles. Je l ai donc commandé en grand format sur Amazon car moins cher.
  • Neumann
    5.0 out of 5 stars Beste Mascara
    Reviewed in Germany on November 22, 2024
    Size: 0.30 Fl Oz (Pack of 1)Verified Purchase
    Nie wieder eine andere :)